REBI designation · Delivered in the UAE

Mastering Seller Representation: SRS Designation Course

The credential for agents who represent sellers. REBI's SRS designation, delivered in the UAE. Sixteen hours on winning listings, proving your value to a seller, and marketing a property to a professional standard, in a market where the listing is everything.

Starts 10 September 202616 hours, face to face

Awarded by REBI, an NAR affiliateTaught by Alireza Memar

Registration for this cohort closes in

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Registration for the 10 September 2026 cohort is open now.
Face to face seats are limited.

In short

SRS (Seller Representative Specialist) is a designation awarded by REBI, an NAR affiliate, for agents who represent sellers. ThinkProp delivers the 16-hour course face to face in the UAE, covering winning listings, proving your value to a seller and marketing to a professional standard.

In Dubai and Abu Dhabi the listing is the currency of a career, yet most agents spend their day chasing buyers everyone else is chasing too. The agent who wins the seller controls the deal. The SRS puts a REBI designation on how you represent sellers, gives you the language to defend your fee, and shows owners you will market their property to a professional standard.

Win and hold more seller listings

Prove your value and protect your commission

Market a property beyond a portal upload

Read seller needs, behaviour and motivation

Apply the REALTOR Code of Ethics to seller work

Meet the standard owners expect from a specialist

hours with a REBI-trained instructor

1908

NAR, REBI's parent body, since

seller skills you leave with

KHDA licence #631657Approved by Dubai RERADubai Land DepartmentADREC, Abu Dhabi

Does this sound like you?

You chase buyers all day and your listing wall is thin

You win the seller meeting, then lose it on price or commission

Your marketing looks like everyone else's on the portal

You have the sales, but nothing that says you represent sellers to a standard

What you will walk away with

◎More listings

The strategies to win seller mandates and hold on to them.

%Your value, defended

The language to prove your worth and protect your fee.

®The credential

Eligibility to apply to REBI for the SRS, recognised worldwide.

Before

You compete for the buyers everyone else is chasing.

You drop your commission to win the listing.

Nothing after your name says seller specialist.

After

You win listings and control the mandate.

You defend your fee with a value story.

SRS after your name, REBI behind it.

Inside the course

01Winning the listing

Proven strategies to attract seller clients and secure more property listings in a competitive market.

02Proving your value

How to communicate your worth to a seller and hold the commission conversation with confidence.

03Marketing the property

Advanced marketing approaches built for seller representation, not a portal upload everyone else can copy.

04Understanding the seller

The needs, behaviour and motivations of seller clients, and how to guide them to a decision.

05Ethics and compliance

Applying the REALTOR Code of Ethics and best practice to every stage of representing a seller.

Your route to the SRS

ThinkProp delivers the coursework. REBI awards the SRS. Finishing this course does not make you an SRS, it makes you eligible to apply. Here is the whole route, with nothing hidden.

LearnYou are here

The 16 hour SRS coursework, in the UAE, face to face. This is what you are enrolling in.

Qualify

Hold NAR membership and meet REBI's seller-representation requirement. An advisor will map it to your work.

Apply

Submit your SRS application to REBI with the applicable fee.

Designate

REBI awards the SRS, the premier seller-representation designation, affiliated with NAR.

What is included

16 hours of training with a REBI-affiliated trainer, face to face

The official SRS course materials

A ThinkProp participation certificate

Guidance through the NAR membership and REBI designation application

Not included: NAR membership and REBI's SRS application fees, which are paid to those bodies directly in USD. Ask an advisor for the current figures before you budget.

Taught by

Alireza Memar

Global Coordinator for MEA, NAR

Ali Memar's career spans residential, commercial and industrial projects across markets. A member of professional real estate boards since 2003, he has held roles including Treasurer, Director and President, and serves as NAR's Global Coordinator for the Middle East and Africa. The examples come from real listings, not a textbook.

NAR Global CoordinatorSeller-representation specialistNAR member

Testimonials

Straight from the room

Not scripted, not staged. Real estate professionals on what the training changed for the way they work.

Our partners

In partnership with global institutions

The SRS comes from REBI, the Real Estate Business Institute, an affiliate of NAR, the largest real estate association in the world. It reaches you through a UAE institute approved by RERA, the Dubai Land Department and Abu Dhabi's authorities. Global standards, delivered where you actually list property.

Compare

SRS alone, or the full agent track

	SRS only	Full Agent Track
Seller representation (SRS®)	✓	✓
Buyer representation (ABR®)	Not included	✓
Negotiation mastery (RENE)	Not included	✓
Recognised worldwide via NAR	✓	✓
Price	AED 3,150

Certificate

This certificate confirms your successful completion of the SRS coursework. It affirms your commitment to professional growth in seller representation, your grasp of the highest standards of practice, and your readiness to pursue the SRS designation through REBI.

Frequently asked questions

Do I need to be a NAR member?

Yes. To earn the SRS designation from REBI you need to hold NAR membership. You can arrange it alongside the coursework, and an advisor will walk you through every step.

Does ThinkProp give me the SRS?

ThinkProp gets you there. We deliver the full coursework and issue your certificate of participation within 2 to 4 working days of completing the sessions. The SRS itself is awarded by REBI once you complete the course, hold your membership and meet the requirements.

Do I need a broker licence first?

You should already be a working agent or broker. The SRS sharpens how you represent sellers, so it is a specialisation on top of your licence, not a first step into the industry.

Is this for residential or commercial?

Both. The seller-representation skills apply whether you list apartments, villas or commercial space, so residential and commercial agents both benefit.

What does it cost beyond the course?

NAR membership and the REBI application fee are paid to those bodies directly in USD. Ask an advisor for the current figures before you budget, so nothing surprises you.

Can I reschedule?

Yes, you can reschedule your training session up to 7 days before the course start date.

Is the SRS recognised outside the UAE?

Yes. The SRS is awarded by REBI, an affiliate of NAR, and is recognised as a leading seller-representation credential in the UAE and around the world.

Ready to enrol?

FULL COURSE

AED 3,150

Includes VAT · paid once, nothing recurring

16 hours with a REBI-affiliated trainer, face to face

Official SRS course materials

Guidance on NAR membership and the designation

Enrol now

Next cohort starts 10 September 2026

Winning listings, not just buyers?

Leave your number and an advisor will show you how the SRS fits your business, and how to win more seller mandates, before you spend anything.

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